CASE STUDY

CASE03

Shifting Production Bases Overseas
for Product Manufacturing

Cosmetics Manufacturer

  • 01Issue and Objective

    Creating differentiated products

  • 02Solution

    Relocating production bases overseas

  • 03Results

    Succeeded in manufacturing products that are difficult to produce domestically

Product manufacturing difficult to handle in Japan was completely shifted to Korea to help differentiate it from competing products. We succeeded in creating trendy products at a lower cost and with reduced delivery times compared to those made in Japan.

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